CASE STUDY 11

AI Media Alerting System

AI Media Alerting System

AI Media Alerting System

Built 2025 • recognized Dec 2025 • Global AI Media • EU, ANZ and North America

DATE / PERIOD

Built 2025 • recognized Dec 2025

WORKSTREAM

Global AI Media

MARKET

EU, ANZ and North America

BUSINESS PROBLEM

Teams needed a faster way to detect silent performance drops, budget anomalies and unexpected campaign changes.

WHAT I DID

Designed and built an AI-informed alerting system in Google Ads Scripts; then helped EU and ANZ teams adapt it to their markets.

IMPACT

Rolled out globally across EU, ANZ and North America. Recognized with the Think Big Spot Bonus for end-to-end ownership and global enablement.

TOOLS / SKILLS

AI • Google Ads Scripts • JavaScript • Monitoring Logic • Global Enablement