CASE STUDY 04

Polos Parity Project

Polos Parity Project

Polos Parity Project

Dec 2024 • Paid Search • 7 EU markets

DATE / PERIOD

Dec 2024

WORKSTREAM

Paid Search

MARKET

7 EU markets

BUSINESS PROBLEM

Polos campaign structures were incomplete/outdated across secondary European markets.

WHAT I DID

Scaled a repeatable parity playbook across BE, CH, IT, SE, NO, AT and FI.

IMPACT

~$3.9K/month aggregate long-tail spend; 2 → 7 active markets and 6 → 10 campaigns.

TOOLS / SKILLS

Google Ads • Multi-market Execution • Campaign Architecture